Hi, I'm Geoff

I'm Co-founder of a SaaS start-up called Outseta

We've been bootstrapping the company for 7+ years now. On this site, I share the marketing strategies that I"m using—in real-time—to compete against some of the biggest software companies in the world.

Before Outseta, I led the marketing team at Buildium

In my 5 years leading marketing at Buildium, we grew from a start-up to $20M in revenue and acquired 10,000+ new businesses as customers.

Buildium was acquired for $580M in 2019.
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Geoff Roberts